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Archive for June, 2010

5 Web Optimization Mistakes To Keep Away From

June 26th, 2010

Five SEO mistakes to avoid
Updated: 2010-06-24

A recently released report from Practical eCommerce found the two biggest guidelines for the creation of ecommerce websites are to the keep page simple and update it regularly.

The growing popularity of search engines is, however, ultimately the reason for both of Practical’s recommendations. Firstly, avoiding web design techniques like Flash and Javascript is recommended to ensure search engine success. While both of these programs make websites more appealing to customers, they often hurt a company’s ability to move up search engine listings, according to the news provider. CSS and HTML that are difficult for search engines to navigate will struggle to succeed in any search engine marketing campaign.

Furthermore, search engines give credit and preference to websites with frequently updated and original content. So ecommerce companies that feature news sources or RSS feeds are likely to move up search engine listings quickly.

“Although these SEO highlights can and should be applied to all sites, each situation presents its own unique solutions and challenges and I strongly advise that you get your design, SEO and programming team working together,” ecommerce expert Amanda Barnes wrote in her piece for the news provider.

Search engines have grown in importance in recent years as they become more popular and useful. Google is currently the second-most popular website in the world behind social networking website Facebook.ADNFCR-2178-ID-19857481-ADNFCR

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Indian Search Engine Optimization Group Achieves One More Remarkable Feat

June 26th, 2010

Indian SEO Community has arrived to an indubitable success in far less a time than one would expect. It recently achieved one more remarkable feat with 1000 threads, 1500 fans and 2200+ users. It is apparent that its simply great to be its part!

(PRWEB) June 26, 2010 — Indian SEO Community has gained much acclaim and is constantly gaining popularity because of its usefulness and vivacity. It has recently got 1000 threads which is a glimmering proof of its usefulness. Number of threads posted on an online forum represents the popularity of the forum. It can be compared with the popularity of a rock star, if the rock star is really rocking, there will be a huge crowd flocking to attend the concert but if the star isnt that rocking the rush will be rather less.

News ImageThe success which the portal has achieved shows how useful it is. Only when you get better solutions to your problems posted at a forum, you will feel like posting some more. If Indian SEO Community has got 1000 threads, it shows that people adding new threads got proper replies to their earlier threads. We have always wanted the portal to be helpful and the increase in the number of threads shows that this aspiration of ours has turned into reality, said Mr. Ashish Arora, the Co-Founder of Indian SEO Community in a satisfactory tone.

Online forums are great places one can learn, discuss and solve problems. If a forum has these attribute, it will not just be successful but will also be utterly useful. We started the community with one most important aim, i.e. to bring SEOs under one roof where they will be able to learn, discuss and get answers to their doubts. Where a professional SEO will be available to help the amateurs and where amateurs will develop their skills to become experts. Currently, 2200+ users are using the community making it a large family of SEOs, happily announced Mr. Arora.

The community has really come up as a great hangout for the SEOs. It has not just gained an amazing number of users in just a few months but has also attracted an equally amazing number of fans! The Facebook fan page of the forum has got 1500 fans; it shows its intense popularity among its users. The Face Book fan page has crossed 1500 fans. What else will be a better proof to show its popularity? But its not just its popularity that makes us happy. No forum can be popular if the users dont gain anything from it. If it stands successful with an immense amount of popularity, it is nothing but the evidence of its usability, said Mr. Arora, sharing the success of his team and invited all those who want to be benefited by the portal to http://www.seocommunity.in/forum.php

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Avoiding Black Hat Search Engine Optimisation

June 26th, 2010

Search Engine Optimization th nw buzz phrase n th internet. Th nw means fr companies t win over thr competition n draw more consumers t rh thr products.

Search Engine Optimization th process b whh companies t thr website t rank higher n search engine pages. Th higher thr ranking, th more k people w click n thr link n rh something.

Lk many thr things, Search Engine Optimization n b used n a way n a b way. Th way referred t white hat SEO n th b way referred t black hat SEO.

If a company practices black hat SEO, th w t penalized fr t. Search engine spiders n t th ffrn n th w report t.

A company wh practices black hat SEO w stuff r spam Meta tags. Th nt really anything t improve r rankings n t w n t mrk a black hat practitioner.

Stuffing r spamming Meta tags used t b used n early days f th internet t improve rankings, bt t now a unapproved method tht nothing. Th whn a company lists a whole bunch f key words r phrases n th Meta tag.

A white hat company w h a simple two sentence description f th page. Th r legal Meta tags tht w nt t penalized fr black hat SEO.

A black hat SEO company w m th f hidden content. Thr r many ways t h content n none f thm r considered t b white hat SEO practices.

A few example f hidden content m include white text n a background r using a whole bunch f key words n comments f th HTML. White hat SEO companies n th thr hand w mk f quality content.

Quality content centered n strong, related keywords n keyword phrases. Th search engine w thn pick up th keywords without penalizing r fr black hat SEO.

Links r another mrtnt rt f SEO. Black hat practitioners w wht called Link Farming.

Link farming whn exchange links wth thr websites n order t boost r rank. Search engines examine th number f links coming nt r site b t supposed t b n indicator f hw r r site .

Through link farming, r trying t trick th search engine nt thinking r website more r thn t . Hwr, th w pick up n th.

White SEO specialists n th thr hand w practice wht called inbound linking. Th simply encouraging others t link t r site through quality content. Th number f inbound links r a quality indication f hw r r company .

Inbound links r encouraged through quality blogs, websites, n thr services. Th r really wht th search engines want t see.

Black hat specialists m rt Doorway pages. Th pages r known bridge pages, entry pages, gateway pages, jump pages, n portal pages.

Th pages r designed wth th sole intent t spam th search engines wth rtn phrases. Th pages r pages tht contain n keyword phrases tht link t th main page.

People thn search a phrase, find th door page, n r taken t th main page. Mt search engines recognize th pages fr wht th r n penalize anyone wh dares t thm.

White hat specialists w instead include th key words n phrases nt SEO-friendly headings. Th keywords r thn legally used n repeated n such a way tht th search engines pick up th keywords, bt th practitioners r nt penalized fr t.

If r site h become penalized b Google r another search engine w need t discover wht h done wrn. Thr r several things tht m indicate tht h bn penalized b Google.

Th first experiencing a sudden Google referral traffic drop. If th suspect r practicing black hat SEO, th w drop n thr rankings.

Y n check th b searching fr r domain b name. If r domain nt number one whn search, t k tht h bn penalized.

Aftr h fixed wht h done wrn m want t m research t find out wht n t rectify r standing n Google, n thr search engines rankings. White hat SEO fnt th best way t .

Abt th Author:

Tommy Greene h worked n 1997 n internet marketing n h written hundreds f articles n internet marketing n search engine optimization fr small business.H h bn a guest lecturer fr th past 9 years.

Contact Info:

Tommy Greene

TommyGreene09@gmail.com

http://www.leadgenix.com

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