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According to Newser Founder Michael Wolff, the big rush toward social media traffic may not be all its cracked up to be. In particular, Wolff alluded to some new data showing him that conventional SEO traffic actually may be more valuable in the long run.

SEO traffic is stickier than social media traffic, Wolff said during an OMMA Publish panel discussion.

Shiv Singh, the global social lead at Publicis Razorfish soon to be the social lead at Pepsi says he agrees with that view.

Its not about traffic after a certain point. Its about quality of traffic, Singh pointed out.

SEO conventional seo traffic, OMMA Publish, SEO traffic, social media traffic

First of all, for those who dont have a clue about SEO practice should understand that SEO (Search Engine Optimization) is actually more than just a simple technique to increase traffic and sell products or services. In fact SEO represents a science. The most important and effective science existing on the internet.

Of course, SEO is not the only solution for getting tons and tons of traffic to your site, but without a doubt, SEO is the most effective one. Why am I saying that? Welllets just take things as they are: You for example get traffic from a website with related content to yours. The traffic which comes from that website is pointing to the impression of your post on that writer who linked to your page which means that user may or may not like what it will find there so as a result the user may or may not come back to your site.

Things are pretty different with SEO because it helps you to build constant growing traffic which also helps you to gain credibility and trust from your visitors. Gaining trust is very important because is the one that helps you to build a real community so, as a result you will get RSS Readers, more Twitter followers and people who are interested in buying your products or just interested in the information or services you are offering.

Why SEO traffic is better than any other type of traffic?

1. It helps you to get more money

For publishers that use Affiliate programs or PPC campaigns, it was scientifically proven that traffic which comes from search engines is more likely to click on your Ads than other source of traffic.

2. It helps you build a community

As I said before, traffic that comes from SEO methods is sort of permanent because is the one that places users in the place that they want to be, your site.

How can u do that?

SEO fact seo, Search Engines, SEO practice, SEO traffic

Job Description

This award winning and fast growing Online Travel Agent are seeking a Hands-On SEO expert to join its team. The successful candidate will be self motivated will be required to formulate an SEO plan bringing together their ideas and ideas from other members of the team.

Candidate Requirements

You should have the technical skills required to be able to make HTML change to the web sites and also have excellent writing skills. You must be able to create new, unique content for the site as well. The ideal candidate will also need to manage and acquire inbound links to the site through various sources. The role will require monitoring and report of SEO traffic and a weekly report will be presented to the management team. You will have a proven success in SEO and maybe looking to take your career into a senior management level.

Contact / Application Details

The advertiser has specified that Recruitment Agencies may NOT contact them regarding this position.

ec@puregenie.com

Please send CV.

Source: econsultancy.com

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