Archive

Posts Tagged ‘social media’

Domaining Search Engine Optimisation Sunday: Google And Bing Verify Twitter/fb

December 6th, 2010

Big news broke on last week, both Google and Bing confirmed that links coming from Twitter and Facebook do impact page rank. While many SEO geeks like myself have assumed this for a while this confirmation changes the game once again! While I think traditional link-building techniques are important I know social media offers incredible ways to completely change the SEO world.

SEOMoz has a great article and interview that every Domainer should read:

Google + Bing Confirm that Twitter/Facebook Influence SEO

I will continue to cover this topic most likely for the next few years. This isnt a passing trend, this is a change that weve all seen coming and has now been confirmed. If you arent in the social media game now then you might be missing-out on what got all Domainers into the whole Internet game to begin with traffic.

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Search Engine Marketing Promoting Knowledgeable Combines Search Engine Optimization With Inventive Genius

December 6th, 2010

PRLog (Press Release)
Dec 05, 2010 A variety of firms offer SEO services, but many of those companies dont understand website optimization for the art that it is, offering services devoid of creativity. The professionals at SEO Advertising Expert are highly creative and offer a one-stop resource for any business that wants to increase its web exposure and profits.

SEO Advertising Expert begins by conducting an SEO keyword competition analysis before registering a domain name or setting up a website. Its important to know what keywords are typically used to locate a particular business, product or service. Its critical to ascertain keywords for a business that has low competition factors to allow a clients website to rank at the top of Google search engine results.

Creating quality links that identifies a site as an authority is accomplished with a link wheel that builds links with web 2.0 properties. Sites with quality links to .edu and .gov sites are regarded as relevant and highly desirable by Google. Both incoming and outgoing links are required, and they need to be developed gradually. SEO Advertising Expert does this with finesse.

The firm also utilizes press release submissions, quality content and blogs to bring clients websites to the attention of search engines. They submit clients websites to directories, and they also use forum profile links and ezine linking.

Websites are specifically designed to be user friendly and easy to navigate for visitors and search engines. Tags are used in association with images to alert search engines that additional information is offered thats also relevant.

Social media platforms provide the online version of word of mouth advertising, one of the most successful means of advertising a business. SEO Advertising Expert utilizes social media sites such as Facebook, Twitter and YouTube to display businesses to their best advantage. These sites provide an excellent means of engaging and interacting with millions of potential customers. They can be used to keep fans advised of news, information and special offers through general announcements, RSS feeds and widgets. Businesses can also offer online coupons for additional incentives.

Social media sites can target specific groups by a host of criteria. Posting videos and photos engages visitors and demonstrates that a business is responsive. Its an excellent way to build a reputation as a desirable company that cares about its customers. Businesses can create their own groups, gain feedback from visitors, and conduct contests, special events and webinars to further capture and engage the interest of potential customers. Visitors will want to bookmark the site so they can return in the future.

The art of website SEO is often lost on many companies. They use standard SEO techniques by rote without expending the effort to be creative. The experts at SEO Advertising Expert understand the need for the best SEO methods combined with creativity to provide clients with the best experience possible. The firm offers all those features and more, for a one-stop resource that will make any website a customer magnet.

The firm can be contacted by email via their online form. For more information, visit the website at http://seoadvertisingexpert.com

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Interactive Marketing Manager

December 4th, 2010

INTERACTIVE MARKETING MANAGER

San Joaquin Valley College (SJVC) is a regionally accredited private junior college that offers a variety of career education programs. Founded in central California in 1977, SJVC serves students on 10 campuses throughout the state in addition to its online program offerings.

The Interactive Marketing Manager position, based in Visalia, Ca, offers an exciting opportunity for professional growth in a rewarding industry – helping students, graduates, faculty, staff and employers in the communities served by SJVC.

Responsibilities include: manage interactive agency media planning; design and execute SEO activities; manage SJVC web properties; project management related to interactive marketing.

Requires Bachelors degree; 2+ years professional experience in interactive marketing or web development; expert use of Microsoft Excel, online marketing metrics and web analytics.

Job Code: MASH/IMM

http://jobs.sjvc.edu

Reference Job Code when applying: E-mail: Deanne.Davis@sjvc.edu or Fax: (559) 734-9069; or Mail to: 801 S. Akers Street; Suite 150, Visalia, CA 93277. Application questions/help, call Deanne Davis at (559) 734-9000 EOE

San Joaquin Valley College

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