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A massive number of internet users now have a Twitter account and regularly visit the website. Users like to interact and follow what each other have been doing and what information they have to share through the Twitter service. A number of businesses are also finding Twitter a useful tool within their search engine optimisation campaign. If used appropriately, Twitter can help to gain attention and interest for a business, help a brand to develop within the online community and direct relevant traffic to a website.

Your number of Twitter followers compared to the number you had hoped for at a certain point can help to inform you of how well you are using Twitter for your business. If you are on target with your number of followers or have more than you had planned, this is a reassuring sign you are using Twitter effectively. You should continue what you are doing in order to gain more exposure for your business and direct more traffic to your site. If you do not have as many followers as you had planned, changes need to be made to the way you are using Twitter and more effort is needed.

If struggling to get your business noticed using Twitter, work more closely with your SEO specialists to get advice and tips for how you can improve. It may be you need more interesting content, you need to interact more with others on their profiles or that you are just not updating your Twitter page regularly enough. There are many things which can be done to help you to use Twitter more productively and SEO consultants will be able to provide you with this information.

At SEO Consult, we use Twitter as part of the SEO campaigns of numerous clients. Social networking is of great significance in SEO at the moment and Twitter is extremely popular. Working with us, you will be able to create and update a Twitter profile which will attract many followers.

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With that in mind, lets move on to the plugin that makes this integration so simple.

Twitter Tools

First you need to get Twitter Tools, the plugin that actually tweets your blog post in the first place. Download the zip file, extract it all to a folder and upload the folder to your site under your-blog-name/wp-content/plugins.

From the WordPress Dashboard, choose Plugins and notice that there are actually four separate plugins that are installed when you integrate Twitter Tools:

Twitter Tools

Twitter Tools Bit.ly URLs

Twitter Tools Exclude Category

Twitter Tools Hashtags.

Well just be dealing with number 1, the main plugin. Click Activate, and then choose Settings to input your Twitter username and password. Set the Enable option to create a tweet when you post in your blog drop-down to Yes. Youll also want to set the Tweet prefix for new blog posts. This is what will be in the first part of the tweet, e.g.:

Bobs Widgets: A great new range of widgets just launched! http://bit.ly/g45sA

Leave all other options as they are and save your details. Everythings now set up and you should see your next blog post is instantly delivered to your Twitter account. The bit.ly integration in the example above is done automatically, which is nice.

Source: www.seoconsult.co.uk

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