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Twitter as an SEO tool
Posted 27 Jul, 2010 in random seo

People are tweeting at an exponential rate and Google now indexes Twitter in real time using its new Google Caffeine software.

When you create a post on your blog then tweet about it, youd be surprised how many people search twitter for the latest tips or information and may find your blog. Here at Real Web SEO we tweet every blog we make take a look at our twitter profile here. Choosing the best text to add next to you blog link is crucial, a boring title could never get clicked on whereas an exciting title like for example 10 ways to instantly make you life more exciting may get hundreds of clicks!

So dont use Twitter for the search engines, use it to drive traffic to your unique content. Its a social tool and if you have a creative skill then you could reach out to people worldwide with your talent.

Following people in your niche is the way forward too, about 30% of the people you follow will follow you back and they will see whenever you announce anything within their feed. If you convince people in your niche to follow you then they may be truly interested in your latest project or news, what a wonderful PR tool Twitter can be!

The website TweetMeMe show you how many people have tweeted with a link to your website, it has a great plugin for WordPress and quickly shows you which posts you created have got picked up by the general public. Real Web SEOs record is currently 18 re-tweets, and our average post receives around 4 natural links from external sources.

SEO people search twitter, Real Web SEO, SEO companies, Twitter

Twitter as an SEO tool
Posted 27 Jul, 2010 in random seo

People are tweeting at an exponential rate and Google now indexes Twitter in real time using its new Google Caffeine software.

When you create a post on your blog then tweet about it, youd be surprised how many people search twitter for the latest tips or information and may find your blog. Here at Real Web SEO we tweet every blog we make take a look at our twitter profile here. Choosing the best text to add next to you blog link is crucial, a boring title could never get clicked on whereas an exciting title like for example 10 ways to instantly make you life more exciting may get hundreds of clicks!

So dont use Twitter for the search engines, use it to drive traffic to your unique content. Its a social tool and if you have a creative skill then you could reach out to people worldwide with your talent.

Following people in your niche is the way forward too, about 30% of the people you follow will follow you back and they will see whenever you announce anything within their feed. If you convince people in your niche to follow you then they may be truly interested in your latest project or news, what a wonderful PR tool Twitter can be!

The website TweetMeMe show you how many people have tweeted with a link to your website, it has a great plugin for WordPress and quickly shows you which posts you created have got picked up by the general public. Real Web SEOs record is currently 18 re-tweets, and our average post receives around 4 natural links from external sources.

SEO people search twitter, Real Web SEO, SEO companies, Twitter

Ive been thinking a lot about how to use Twitter, not as an engagement tool, but as an SEO tool for some of our clients. And then, one of my favorite Canadians, Danny Brown, blogged about using social media in a way thats right for you. And, just like he always does, he pulled the rug right out from under me! Okay, not really, but it is true that I think through something only in my head and he writes it before I have the chance to say it out loud. Now if I could just figure out how to switch that around!

Not the point. The point is thisGoogle now considers Twitter when it crawls websites and, if a website doesnt have a Twitter account associated with it, it downgrades the site.

We work, almost exclusively, in the B2B market. And, most of our clients not only dont have Twitter accounts, but NO ONE is talking about their industries, them, or their competitors online.

I think it was Seth Godin that said something to the effect that if you wait for a case study in your industry before you get started, youll be too late. For our clients, we live that mantra.

So we look at things, such as Twitter, to give them a leg up on their competition and within their industries. But sometimes we go out there with really great content and no one is listening.

So, what if instead, we used Twitter not as an engagement tool (yet just because no one is using it in these industries), but as as SEO tool? Not only does that help their Google juice, but it keeps them one step ahead so they are the case studies and their competitors are too late. Theyre already there when their customers and prospects inevitably begin using the tool.

Look, Im a high user of Twitter (I know, big surprise) and I believe strongly in its ability to help you network and engage. So it makes me crazy when I see a tweet stream full of just company tweets. But, if their audiences arent there yet, what does it hurt if its helping them to own the first page of Google?

Am I off my rocker or can you see this tact working for some of your clients or the companies for which you work? Those companies who dont want to use the tool because they dont care what someone had for lunch or that their customer isnt there? I think it can work. What say you?

SEO engagement tool, seo tool, Twitter, twitter accounts